Dominate your business by accepting Social Media Optimization

smo-techniquesPeople find it difficult to understand how does social media assist their businesses? SMO is an effective and unique way to attract visitors to promote business services and products. Let us take a social media website “Facebook” to discuss how to do SMO. At one point of time Facebook is used by school and college students to discuss their everyday topics and have fun. Now Facebook is a great platform to bring targeted traffic for your business or products.

What will you have to do:

1)      Create a profile in facebook. Don’t give fake names, try to provide a real one.

2)      In that profile you can add friends, post comments, images. You can tag friends to images.

3)      Now create a facebook page, select proper category.

4)      Design your facebook timeline cover. Timeline cover size is 851 X 315 pixels and put your business logo in profile image 180 x 180 pixels.

5)      Now you have to promote this page all over the internet and increase the LIKES as much as you can.

The best thing about this facebook fan page is that it is completely free and you can strengthen your brand by promoting it wisely. Target potential customers and make them your facebook fan by clicking on the LIKE button of your page. If you post anything on your page a fan can see this on their facebook wall. If the fan like your page or puts a comment it will get distributed to all fan’s friend circle. In this way your page gets attracted by visitors and your business creates a buzz.

Don’t stop posting in your fan page. Give updates of your products, services and business. Maintain good relationships with your current customers and new customers.

If you have any query regarding SMO please feel free to ask info@digitalwebtric.com

Finding out step by step website’s technical faults

SEO is all about smart work. If you are having problems with your website you dont need to go to any SEO Guru. You can do it on your own.

You have to follow a discipline approach towards SEO. Google is continuously updating its algorithms, so you have to aware of these updates. The latest update by google is Panda Update.

Stay Alert of these mentioned below issues:

1) Duplicate Web Content – Dont copy content from other source and paste in your website. Google will penalize for posting this duplicate content and can deindex your website. Write fresh content for your website. Google loves fresh and unique content.

2) Redirection – Understand the 301 redirection carefully. If you are redirecting a page to a new location, check that your internal links are pointing to the old page.

3) Canonical URL issue -  Keep only 1 version of your website.

Ex- http://www.abc.com/

http://abc.com/

http://abc.com/index.html

http://www.abc.com/index.html

you have 4 copies of your website all are duplicate. Try to keep this version http://www.abc.com/

4) Broken Links – Find out the broken links present in your website and fix it. Broken links are the links which donot open and shows a 404 error.

5) Punishment Check – Check your website is punished by google or not. Its simple just go to Google and type your website, see your website is showing in search results or not. If not then your website needs further analysis.